Terms of Service

1. Acceptance of Terms

By accessing or using the Smith Partners website at smithpartnersco.com (the "Site"), you agree to be bound by these Terms of Service ("Terms"). If you do not agree to these Terms, please do not use the Site. These Terms apply to all visitors, users, and others who access or use the Site.

2. Description of Services

Smith Partners is a strategic business advisory firm. The Site provides information about our services, including the Trajectory Report™, Business Optimization, Intelligent Orchestration, AI Readiness & Integration, and Transaction Support. The Site also provides tools for contacting us, scheduling consultations, and accessing published content. Use of the Site does not constitute an engagement for professional advisory services, which requires a separate written agreement.

3. No Professional Advisory Relationship

The content on this Site is provided for general informational purposes only. Nothing on this Site constitutes professional business, financial, legal, or investment advice. No advisory, consulting, or professional relationship is formed between you and Smith Partners by your use of this Site or by any communication through the Site. A formal engagement letter or agreement is required to establish a professional advisory relationship.

4. Intellectual Property

The Site and its original content, features, and functionality — including but not limited to the Trajectory Report™ methodology, all text, graphics, logos, and software — are owned by Smith Partners and are protected by applicable intellectual property laws.

You may not reproduce, distribute, modify, create derivative works of, publicly display, publicly perform, republish, download, store, or transmit any material from the Site without the prior written consent of Smith Partners, except as follows: you may print or download one copy of a reasonable number of pages of the Site for your own personal, non-commercial use.

5. User Conduct

You agree not to use the Site in any way that:

• Violates any applicable federal, state, local, or international law or regulation
• Is fraudulent, deceptive, or misleading
• Transmits any unsolicited or unauthorized advertising or promotional material
• Attempts to gain unauthorized access to any portion of the Site or its related systems
• Interferes with or disrupts the integrity or performance of the Site
• Introduces any viruses, trojan horses, worms, or other harmful material
• Impersonates any person or entity or misrepresents your affiliation with any person or entity

6. Submitted Content

If you submit any information, questions, or content through the Site (including via the contact form or chat feature), you grant Smith Partners a non-exclusive, royalty-free, perpetual, irrevocable right to use, reproduce, and incorporate such content for the purpose of responding to your inquiry and improving our services. You represent that you have the right to submit such content and that it does not violate any third-party rights.

7. Third-Party Links

The Site may contain links to third-party websites or services that are not owned or controlled by Smith Partners. We have no control over, and assume no responsibility for, the content, privacy policies, or practices of any third-party websites. We strongly advise you to review the terms and privacy policy of any third-party site you visit.

8. Disclaimer of Warranties

The Site is provided on an "as is" and "as available" basis without any warranties of any kind, either express or implied, including but not limited to implied warranties of merchantability, fitness for a particular purpose, or non-infringement. Smith Partners does not warrant that the Site will be uninterrupted, error-free, or free of viruses or other harmful components. Smith Partners makes no warranties or representations about the accuracy or completeness of the Site's content.

9. Limitation of Liability

To the fullest extent permitted by applicable law, Smith Partners, its officers, directors, employees, agents, and affiliates shall not be liable for any indirect, incidental, special, consequential, or punitive damages — including but not limited to loss of profits, data, goodwill, or other intangible losses — arising out of or related to your use of or inability to use the Site, even if Smith Partners has been advised of the possibility of such damages. In no event shall Smith Partners' total liability to you for all claims exceed one hundred dollars ($100).

10. Indemnification

You agree to defend, indemnify, and hold harmless Smith Partners and its officers, directors, employees, agents, and affiliates from and against any claims, liabilities, damages, judgments, awards, losses, costs, expenses, or fees (including reasonable attorneys' fees) arising out of or relating to your violation of these Terms or your use of the Site.

11. Governing Law and Dispute Resolution

These Terms shall be governed by and construed in accordance with the laws of the State of Washington, without regard to its conflict of law provisions. Any dispute arising from or relating to these Terms or your use of the Site shall be resolved through binding arbitration in accordance with the rules of the American Arbitration Association, with proceedings conducted in Washington State. Notwithstanding the foregoing, Smith Partners reserves the right to seek injunctive or other equitable relief in any court of competent jurisdiction.

12. Changes to These Terms

We reserve the right to modify these Terms at any time. We will notify you of any material changes by posting the new Terms on this page with an updated effective date. Your continued use of the Site after any changes constitutes your acceptance of the revised Terms. We encourage you to review these Terms periodically.

13. Severability

If any provision of these Terms is held to be invalid, illegal, or unenforceable, the remaining provisions shall continue in full force and effect. The invalid or unenforceable provision shall be modified to the minimum extent necessary to make it valid and enforceable.

14. Entire Agreement

These Terms, together with our Privacy Policy, constitute the entire agreement between you and Smith Partners regarding your use of the Site and supersede all prior and contemporaneous understandings, agreements, representations, and warranties with respect to the Site.

15. Contact Us

If you have questions about these Terms of Service, please contact us: